Why Normal People Won’t Ever Buy Crypto

Marketers & designers have a crucial role in shaping the future of decentralized finance

Tom Mitchelhill
Better Marketing
Published in
9 min readAug 23, 2021

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Cryptocurrency began in 2009 with the creation of Bitcoin by its anonymous founder Satoshi Nakamoto. The simple, double striped B logo has become synonymous with the entire world of “crypto” — the simplicity of its design combined with its mysterious…

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