The 5 Lazy Man’s Ways to Writing Powerful Sales Copy
The copywriting secrets behind Joe Karbo’s riches.
Published in
13 min readApr 15, 2024
In 1973, Joe Karbo sat down to write one of the best ads ever written. And he did so effortlessly. At the masterful copywriter Joe Sugarman seminar, Karbo said:
“I just sat down and wrote the ad in a matter of a few minutes and then looked back at it, made a few…
