PRODUCT MARKETING | NEW MARKETERS

Product Marketing for Beginners

A comprehensive guide to becoming a Product Marketing Manager (PMM)

In the last decade, product marketing has become one of the most sought-after marketing roles for many businesses.

Product marketing wasn’t on my radar when I was completing my degree in 2017. In fact, it took almost 3 more years for me to learn about product marketing. Once I knew about it, I was hooked. And after a year of research, learning, and practice I…