Kendall Jenner’s Tequila Ad Can Teach Marketers What Not To Do

Skip the cultural appropriation and choose cultural sensitivity instead

Njikwe
Better Marketing
Published in
4 min readMay 26, 2021

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Photo of Kendall Jenner holding a glass of tequila from her 818 ad.
Image from Twitter

Kendall Jenner has done it again.

Now it just feels like she’s taking the piss.

Kendall Jenner recently introduced her tequila brand 818 into the market, and the ensuing promotional ad is…

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Self-Development, Self-Improvement, and Marketing Writer. Voracious Learner, joyful coffee addict.