How the Bored Ape Yacht Club Became The Most Successful NFT Brand
The Bored Ape Yacht Club (BAYC) is one of the most successful NFT projects. The most expensive NFT from the collection was sold for a whopping $3.59million (769 ETH) thus far. Owners of the BAYC NFTs include big names such as Eminem, Jimmy Fallon, Stephen Curry, Snoop Dogg, KSI, Lil Baby, and Post Malone.
If you haven’t heard of BAYC or NFT, don’t worry. Here’s a TL;DR:
- NFT stands for Non-Fungible Token. Each token is unique, and it can represent game collectibles, art pieces, music, objects in real life, or even act as a ticket to an experience.
- Bored Ape Yacht Club (BAYC) is a collection of 10,000 NFTs that provide each member ownership of a unique ape character stylishly cartoonized and access to an exclusive community.
The benefits to owning a BAYC NFT
BAYC is not only a trading card collection with visually appealing ape cartoons.
- Owners of each BAYC NFT receive the commercial usage rights, which they can build products upon.
- The tokens act as ID cards to an online clubhouse designed to look like a cool dive bar and even real-world private events.
- Each NFT has great resale value, and it’s (thus far) an investment.