How Pepsi Spooked Coca-Cola With This Hilarious Halloween Ad

Coke fan’s response to the Pepsi ad went viral

Victoria Kurichenko
Better Marketing
Published in
4 min readOct 27, 2020

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How Pepsi Spooked Coca Cola with Its Funny Halloween Ad
Image credit: Buldogdigitalmedia.co.uk

This story is about a cheeky Pepsi Halloween ad that directly referenced its biggest competitor, Coca-Cola. On the left, you can see Pepsi’s hilarious Halloween ad from 2013. On the right side, though, there is a Coke fan’s hilarious response.

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