Headspace Is Shifting to a Multi-Platform Strategy

Here’s where their new direction is taking them

Paavan
Better Marketing
Published in
6 min readDec 15, 2020

--

Screenshot from the trailer of the Netflix / Headspace TV show. The text reads: ‘A Netflix original meditation series.’
Headspace announced last week that they’re partnering with Netflix for a new original series. Credit: Netflix.

If you haven’t heard of Headspace (where have you been?), it’s a meditation app. And more than that: It’s one of the best meditation apps that exists.

In the last decade, in the Western world, meditating has evolved from being seen as a mystical, zany, and quirky thing to…

--

--