Ashley Couto – Medium

Ashley Couto

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Better Marketing

13 Design Mistakes That Are Killing Your Conversions—With Visual Examples

People blame copy when landing pages aren’t converting, but they forget about the design. Don’t make the same mistake.

11 min readApr 16, 2024

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Misaligned option table features

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Ashley Couto
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Better Marketing

How To Write & Design an Effective LinkedIn Carousel

LinkedIn carousels are the best way to grow your following. This is the ultimate guide to creating carousels that get you business.

7 min readApr 4, 2024

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Ashley Couto is a LinkedIn carousel designer

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Ashley Couto
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Practice in Public

How I Became a LinkedIn Top Voice in Under 30 Days With Less Than 1000 Followers

This is the most straightforward and time-effective strategy to getting a Top Voice badge.

6 min readFeb 6, 2024

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Ashley Couto
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Better Marketing

How To Tell Visual Stories Like A Popstar—Steal Dua Lipa’s Brilliant Visual Storytelling Secrets

This is a hyperfixation-fuelled masterclass in how images can sell more powerfully than words.

14 min readMay 3, 2024

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A breakdown of the key elements of Dua Lipa’s visual vocabulary on the Future Nostalgia cover.

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Ashley Couto
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Better Marketing

7 Websites to Get Free (or Insanely Cheap) PR for Your Company

Some of these are well-kept PR industry secrets.

6 min readApr 18, 2024

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Two women celebrating by a lake

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Ashley Couto
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Practice in Public

My Simple, 4-Hour Medium Marketing Strategy that Made Me $7131 Last Month

My simple guide to using Medium as an effective organic lead generation platform.

6 min readApr 3, 2024

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My Simple, 4-Hour Medium Marketing Strategy that Made Me $7131 Last Month

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Ashley Couto
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Better Marketing

How to Set Up Your LinkedIn Profile So Journalists Can Find You — Tips From a Journalist

It’s easy to get PR with a LinkedIn profile that’s set up properly and leverages keywords in the right spots. This is your guide.

6 min readMar 25, 2024

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Installing LinkedIn app via the app store

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Ashley Couto
in
Better Marketing

14 Reasons Your HARO Answers Aren’t Getting Picked Up

If you’re submitting answers to Help a Reporter Out and you’re not getting any traction, this will help you troubleshoot and course…

8 min readMar 20, 2024

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14 Reasons Your HARO Answers Aren’t Getting Picked Up

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Ashley Couto
in
Better Marketing

How to Pitch a Journalist — According to a Journalist

I get 50–80 daily pitches as a journalist. Only one makes it to an editor. Learn how to be that one.

7 min readMar 12, 2024

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A journalist sitting at her desk working on a story. Generated in Midjourney.

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Ashley Couto
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About Me Stories

About Me — Ashley Couto

I write about art, business, and the place on the venn diagram where they meet.

3 min readFeb 6, 2024

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A photo of Ashley Couto throwing up a disco ball so it looks like she’s making it hover above her hands.

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Ashley Couto

Ashley Couto

Friend of Medium

Art historian turned brand + web designer and journalist. I write about branding, visual design, marketing, and occasionally about art & travel.

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