Newsletters ≠ Email Marketing
“They’re the same thing.” No. They’re not.
Published in
4 min readAug 9, 2022
I’m writing this because I see it way too often.
An email newsletter is not the same thing as email marketing. Semantics? Maybe. But they both can mean many things.
And the distinction is really important for anyone in a marketing role who’s been tasked with coming up with a “email marketing…